Happy Mother’s Day to the Beautiful Mums around the world

DON’T MISS THE SPECIAL MOTHER’S DAY SURPRISE GIFT AT THE END OF THE VIDEO

I love Mothers’ Day when it comes around every year. Maybe it is because I just adore my mother and I just love being a Mum myself. But having a child is not the only way to be able to celebrate Mother’s Day, you can be a Mum to your beautiful pets, foster children and people who just love being with you because you make them smile.

Today I wanted to give you a special surprise for those of you who have always wanted to write your book. I know not everyone has a desire to  ’become an author’  but I am finding that more and more people are realising that they do have a personal story, experience or expertise that would impact someon’s ife and are deciding that perhaps they will leave their digital footprint on the world.

I personally never thought I would write a book either. But now that I have written 5 #1 Amazon Best Sellers and contributed in another 6 books I can’t believe it took me so long to get started. [Must have been that Dragon of an English teacher who told me I was useless that made me believe I could never in my wildest dreams do something as difficult as becoming a best selling author].  Guess who had the last laugh!

So if you would like to tick becoming an Amazon Best Selling Author off of your bucket list this year [BIG WARNING - HIGHLY ADDICTIVE]

Then I would like to help make that a reality as part of my Mother’s Day Gift to you.

Note because this is part of the Digital Authors Academy Live $2,000 course I can only offer this for 48 hours. So if you are serious about really becoming an Author this year than grab this opportunity before it expires at midnight Sunday. I have also included a payment plan so it is affordable for you to get started right away.

More details on what is included in the online Digital Authors Academy Home Study Course and my very special Mother’s Day Surprise by clicking on the link below.

Digital Authors Academy Mother’s Day Special – Click image to find out more!

Perhaps hubby will grab it for you for Mother’s Day so you can share your story with the world

http://sheexperts.com/mothersday2013

Steve Brossman grills me on Digital Boost Blueprint

Have to say being interviewed by your husband is lots of fun and much easier to do than for a journalist that is for sure!

In this video I share what the Digital Boost Blueprint masterclass is all about [Only 5 seats left for 4th of May] and I explain who the 1 day masterclass is for and what you will takeaway to implement into your business at the end of the day.

If you have any questions please leave them below or feel free to send me an email and I will be happy to chat about your personal situation to see if this masterclass is a perfect fit for where you are currently at in your business growth, marketing and leverage for 2013.

For more details about the event you can click on the image below or visit http://www.sheexperts.com/digitalboostblueprint

YouTube Video Player

Easy Video Suite

The keyword tool I used in this video

http://sheexperts.com/trafficgeneratortool

People were emailing me asking me which tool I was using for my video seo so the link is above.  It has about 10 different SEO tools within the one tool. Something you can very easily give to your VA [like I am doing] to optimise your videos, blogs, articles and so much more.

I use Easy Video Suite  as a YouTube Video Player in my business video marketing. You will see that I use it on my SheExperts.com landing page and also most weeks in my SheBlog videos. The reason why I like EVS which was created by the amazing Easy Video Player genius Josh Bartlett, is because it is a one stop shop for my video marketing needs. It is a mp4 video player and a flv video player and it is even an online video maker with it’s screen capture software that is built in too.

Note: To make sure that you are getting views in both EVS and YouTube you MUST make sure the option below is set to NO.

Easy Video Player details:

You can check it out here Easy Video Suite

This is what I do….

• I create the video
• Depending on the purpose of the video will be dependant on what feature I use in  Easy Video Suite eg
  • If it is for my private products then I may use the video list feature
  • If it is private then I will password protect the video
  • If it is for my blog then I will upload to YouTube as my YouTube Video Player [as used for this demonstration] and include all the share buttons to help my video go viral
  • If it is for my landing page I will host on Amazon S3 so I have total control of the video you can see how I used it for my brand new Digital Boost Blueprint MasterClass here
  • Plus you can even use the screen capture and sales pages.
• There is two types of options you can get the single user license or you can provide it as a service for your customers and clients.

I would be interested to hear how you have been using EVS and if you will use it as your YouTube video player in your business and video marketing. I love it.

If you have a question about how to use it in your video marketing please leave your questions below and I will be happy to answer them.

Go and watch what it can do and decide it you can use it for your online video marketing too

Easy Video Suite

Digital Boost Blueprint 4 & 6th May

For those interested in my one day workshops in May more details can be found here.

http://sheexperts.com/digitalboostblueprint/

YouTube Custom Thumbnails

Have you started using YouTube Custom Thumbnails?

By now most people should have the option to upload YouTube Custom Thumbnails to their videos. It is very easy to check.

• Go into your video manager
• Click on any video
• Click on edit
• Instead of having 3 thumbnails to choose from you should now have 4 thumbnails
• The last thumbnail should read ‘custom thumbnail’
• Click on that and grab the YouTube custom thumbnail that you created
• Click save and you are good to go

If you are not happy with your current custom YouTube thumbnails on your other videos then I would either do it yourself or outsource it to someone on Fiverr.com or your VA to change them to be more colourful and engaging.

Why not try James Wedmore strategy and use text in your thumbnails to see if that works for your niche market.

Don’t forget to give a call to action using annotations getting people to take some form of action eg:

• subscribe to my channel
  
• leave a comment
• share with your friends
• visit my website for more details
• opt-in for my free report

If you have any questions please leave them below and if you found this video helpful I would love it if you shared it with your friends. You are also welcome to grab the video and share it on your blog as long as you link back to http://www.sheexperts.com.

If you have something you would like me to cover in another SheBlog leave your suggestions below and I will be happy to help.

Want more 7 figure marketing strategies?

Click here to grab a copy of my new book Marketing for SheExperts where I share the top 8 marketing strategies for women entrepreneurs.

New You Tube Layout  Plus New YouTube Layout Template

In this video tutorial I will show you how to update to the New You Tube Layout template and how to upload and create a simple You Tube Cover Art for your channel.

Click here to get your YouTube Cover Art Template

Click here to check out my new Cover Art and YouTube Layout to get some ideas. Feel Free to subscribe to get some more training including how to create your YouTube Cover Art using Powerpoint tutorial.

Click here for pixel converter

2120 = 56.09 cm

1192 = 31.54cm

Marketing Suggestions to leverage the new YouTube layout

• Drive traffic back to your website on your cover art
• Drive traffic into your social media funnels by sending them to the social channels that you use the most and where your target market hang out
• Always put a call to action at the end of your video to
  • get them into your opt-in box
  • grab a copy of your book on Amazon
  • subscribe to your channel [another list for you to market to]
  • click on the link in your description box
  • share on social media
  • embed on their blogs to share with their community [no one does this]
  • leave a comment or ask a question
  • guide them to another video tutorial [YouTube loves it when people stay on your channel longer]
  • use annotations to give people instructions
  • visit Gideon Shalwick to get some intros and outros done for you [he has some free ones but I recommend using your brand they are so cheap, yet professional]
• I recommend updating all your channels to the new look if you have more than one channel

If you have heard of any other marketing strategies people are doing with the new layout please leave them below and if you have any other helpful resources to make it easier for people to get their Cover Art done for FREE please leave details in the comments box.

Feel free to share this training and if you enjoyed this tutorial opt-in for next weeks template on creating your cover art with Powerpoint.

Here is the link to the video on YouTube if you would like to share it with your community or on your blogpost. All I ask is that you link back to SheExperts.com as the creator of the tutorial.

Using PageFlip and Page Turn Digital Media

Flipping Books have been around for a long time but like everything  when it comes to technology it was way ahead of its time and businesses and consumers were not ready for the technology or how to use it. In the last 2 years with the increase in mobile and tablet usage, the times have changed and now it is almost expected by consumers looking to access information quickly and digitally.

The question you need to ask yourself is…. are you keeping up with your customers and how they like to receive their information? Or, like most people, are you flogging an old school marketing model of print media because of your fear of the unknown?

Embrace technology and all the benefits that come with it.

No one is saying that you have to stop doing what you are doing if it is still working. But you must be open to the new marketing opportunities available to you to reach a wider target audience while emotively connecting and growing your target audience in way that has never been possible in history.

You only have to look at the offline fashion industry finally bowing down to customer pressure to create online stores. They had no choice, as that is where their consumers were hanging out and they were losing business offshore because the consumer purchasing behaviour had shifted and they had not shifted with their customers.

People want easy, fast and at the push of a button these days and that is not going to change, so why not just get with it too!  The days of window shopping and impulse buying at the malls are drying up in exchange for online shopping and being able to compare prices at their fingertips. eBay and scoupons have changed the way we shop forever so the sooner you embrace technology the faster you will start to think global and watch your business grow instead of whither or struggle to survive.

Click here if you want to grab the special package and get started today.

Pageflip marketing allows you to cost effectively market 24/7

There is no downside to going digital with your print media.

• It markets you, your business, your brand and your products and services 24/7
• It is crawled by the search engines driving traffic back to your business
• It is interactive allowing your customers to take immediate action when they are emotively connected to the message and call to action [huge]
• It is a list builder for your business
• Can easily be forwarded virally spreading your marketing messages via email, social media and other digital media
• It can also become an income stream instead of a cost to your business through advertising, affiliations and cross promotions
• It is a know, like an trust builder and is the closest to face to face marketing when you use videos in your digital marketing material

There is no limit to how you can use page turn media in your business

Here are some of the ways I have used it for myself and my clients

• Product catalogue
• Magazine
• Newsletter
• Brochure
• Media profile
• Resume
• Business proposals
• Portfolios [graphic designers, hair salons, photographers]
• Book samples [perfect for authors giving a sneak peak of the first chapter]
• About me Bio
• Speaker promotion kit
• Event promotions

The list is endless. If you want to learn how easy it is to create page flip digital marketing collateral in your business and have your marketing working for you 24/7 then I have a SheBlog special offer this week.

Click on the image below to grab it while it lasts.  If you have any questions about how to use it in your business please leave a comment below with a link to your business website [yes you can give your business a free plug to my readers] and I will give you some suggestions.

Enjoy

Pam Brossman

Step By Step Tutorial – Creating a Video Email with Eyejot

In last week’s SheBlog I shared with you the strategy of how powerful using video emails in your business could help with your conversions. This week I take you step-by-step through the tool that we use for our video emails. If you want to go and have a play with it for FREE you can check it out here.

Leave any questions below and I would love to hear your success stories on how you are implementing video email strategies into your own business marketing funnel. 

Reminder [This will be the last 'Live Course' till late in 2013]

Digital Authors Academy live 8 week course starts 25th Feb. There are still some spots left if you would like to learn how to become an Amazon Best Seller in the next 8 weeks.
There will be an evergreen course launching late March/April but there will not be another ‘Live Online Course’ with me hand holding and making you accountable to become an Amazon Best Seller in the next 8 weeks until late in 2013. 

Video Emails Using Eyejot Guest Steve Brossman

Some of you may have seen this tutorial before but some of you asked if I could share it again because you are now ready to start using video in your business this year. Fantastic!

The latest stats show that 95% of searches online by the end of 2013 is going to be video searches. So if you are not using video in your business, seriously, you may as well sit and watch your marketing success rate go down the toilet. Most people thought it was going to be a fad and have been holding off for fear of getting in front of the camera.

In this video Steve is in front of  his webcam and yes face to camera does convert better using this relationship marketing strategy. But as you will learn next week you do not have to always be in front of the camera to leverage video in your business. So get over that camera phobia and start using video, trust me it will be the best thing you do this year.

In fact Steve Brossman has a Valentines  Day offer coming out tomorrow for 48 hours only so keep your eye open for that in your emails.

This tool would have to be one of our highest converting marketing strategies in our business. Steve uses it more than I do as he does more consulting and coaching in our business which is a perfect way to use it as a relationship, follow-up and conversion sales tool in your online and offline business.

This video strategy is a two part series where Steve will walk you through the marketing strategy and then next week I will walk you through step by step how easy it is to start using eyejot in your business marketing.

If you want to go and have a play with it for FREE before next week’s SheBlog  tutorial you can check it out here. We actually have the paid version because it allows you to have branding etc and has a few more features but it is so inexpensive that it was a no brainer.  Most of our clients, immediately after receiving an eyejot from us, go and sign up straight away because they love it so much and want to use it with their own clients as well.

Here are just some of the ways we use eyejot in our relationship marketing and closing a sale:

• thank you  personal email after visiting a client
• follow up after putting forward a proposal for a client [wow factor above your competitors]
• coaching client personal message [they really love the personal touch - it is the closest thing to face to face you can get]
• strategy demonstration [we teach people how to use the strategy and then use it to demonstrate to them how it works]
• reconnect with clients you have lost touch with to see how they are tracking and open the doors to new communication with your business

You really are only limited by your imagination on how you can use video email marketing in your business. If you have any other ideas please leave them below. If you are already using video emails in your business please share some of your success stories using this marketing medium as everyone loves to hear what is working in other people’s businesses including me.

Last chance to become  a Amazon Best Seller in 8 weeks

[This will sell out as I am speaking on stage next Friday and the remaining seats will sell at that event and Steve is speaking the same weekend at another event so I am expecting to blow out!].

Don’t forget Digital Authors Academy launches 25th of Feb and the live course will not be run again until later in the year [you seriously do not want to miss out on book marketing leverage in your business, it is really impacting my business and that of my previous students].  For those of you who are interested my final tally for my recent launch last week was 22,000 downloads in 3 days for 2 of my books. [44,000 people have read my books in the last 12 months - that is huge global exposure for me and my brand and this could be you too!].

  Since then I have had 87 books purchased in the last 3 days and will be selling more from stage next week. Plus I received a phone call within 24 hours of my launch asking how they could buy my book and course in bulk  [attracting more business opportunities, leverage, exposure and income.... yep it works!].

*** If you know this is the year to implement both video and  book marketing into your business and want to do them both at the same time ,then DON”T miss Steve Brossman’s Valentine’s Day Special 48 hour offer coming out tomorrow***

Happy Valentines Day for Tomorrow Everyone!

Cheers

Pam Brossman

Grab 2 x #1 Best Sellers FREE on Kindle ends 10th Feb

You DO NOT need a Kindle to Read Kindle Books -

Free Apps for Ipad and Computers here

Marketing for She Experts

Click here to grab it FREE  Kindle copy on Amazon

Do you want to turn your knowledge into a high 6-7 figure global business? If you don’t then don’t bother reading this book.

Within the chapters of Marketing for She Experts you’ll learn 8 of the most lucrative marketing strategies, being used by highly successful 6 – 7 figure entrepreneurs globally right now to
- build their business
- create multiple income streams
- generate profitable product funnels and
- leverage digital marketing and social marketing technologies

If you are a consultant, small business owner, entrepreneur, speaker or online business owner who is…

- ready to take your business to the next level
- wanting to leverage your time and marketing spend using models that are working right now
- have an area of expertise and you want to become a leader in your industry
- want to stop exchanging time for money because you have reached a glass ceiling in your business
- are willing to get outside of your comfort zone to try new and easy to implement marketing strategies on a global scale.
- Plus, want to get to 7 figures fast…then this is definitely the book for you.

Your Millionaire Attitude [600o downloads in 2 hours already]

Click here to grab your Free Kindle Copy

Your Millionaire Attitude Is the true story of how Pam Brossman went from near bankruptcy and losing her million dollar home back to creating a global business with what she calls her Millionaire Attitude.

In this book Pam has included action steps, tips and strategies to help you re-ignite your own millionaire attitude and combat any adversity you may be facing in your own life right now..

Life and Success is an attitude! Let me help you to activate Your Millionaire Attitude by motivating you to take action and start getting results. No one is going to do it for you. You have to decide if you are a quitter or you are going to get back out there and just DO IT!

Pam shares how she just about lost everything through a simple but very costly decision. And how through pure determination, she manages to get it all back and more to live the dream life she was born to live.

Pam did what most people do when faced with severe failure. She retreated within herself and started doubting her abilities to get back out there and have another go. Instead she chose to accept the hand she had been dealt, hide away from her successful past and continue to exist day by day while going deeper and deeper into failure depression.

But it was the love of her only son Hunter, and the determination for him not to go through life believing his mother to be a quitter and a failure, that Pam finally found the strength she needed to get her millionaire attitude back.

After sudden tragedy rocked Pam’s family, she decided enough was enough and kicked herself back into gear to get back to the top where she belonged
.
In this book you will find tear jerk moments, motivational stories, Pam’s real life failures plus the strategies she used to combat her adversity once and for all and come out back on top. Pam did finally reignite her millionaire attitude and today lives a million dollar lifestyle with her husband Steve, son Hunter and crazy Groodle dog Duchess.

Pam truly believes that success in life is just an attitude and she wants to help other women, going through their own personal adversity, get back out there and live the dream.

So what are you waiting for….let’s get started!

Easy Video Suite

Click here to grab your copy 

Easy Video Suite can be used a multitude of ways in your business but the main reason you want to buy it for yourself or for your support staff is that it makes your video marketing simple because it has everything in the one place including:

• screen capture
• whiteboard
• sales pages
• drag and drop
• compression of video files to work for all modalities including mobile friendly
• social share buttons and facebook comment boxes
• upload directly to YouTube
• formatting to make your video professional
• video editing
• video hosting

If you are not using video in your business by now then you may as well go back to using the Yellow Pages for the amount of businesses that are going to be able to find you online.

95% of searches online in 2013 is going to be video and the main reason people do not do video marketing or video blogging is for technical difficulty. That is why Josh Bartlett spent 2 years finding out what all the pains were for small businesses trying to implement video into their marketing and took all those pains away with Easy Video Suite.

Now I am teaching our VA to use it so that she can now do all my video blogging and video formatting for me. It’s easy, it’s simple and a must have resource for your business.

Click here to grab your copy 

Just give it a try – it has a 60 day money back guarantee so you have nothing to lose.

If you are a solopreneur and will not be doing video sharing for other businesses then just get the single license.

If you are a outsourcing business that does work for other clients you may wish to do what we did and get the commercial version so that you can put whatever logo you want on the videos for branding instead of EVS.

If you have any questions about using it for your business leave them below.

There will be more tutorials over the coming weeks as I show you how else you can use this product in your business.